In my post on Growth Strategy, I mentioned the various stages of digital evolution businesses have been going through. A decade ago, the link between growth and a company’s digital competence was tenuous. Because of that companies could rely on outsourced digital competence and get along fine. That’s changed. Over the past ten years, the role […]Read More.
“I hope I have to pay you a fortune.” A client texted me this message recently in reaction to a campaign proposal. This client is participating in a pilot project my agency started last year. We wanted to see what would happen if we flipped the traditional agency business model. In recent months, that question […]Read More.
We are pleased to announce that the digital agency, Ciceron, has been elected to membership of Taan Worldwide. About Ciceron — a full service digital marketing, insights, and brand advocacy firm based in Minneapolis, MN. Our clients hire us to connect everyone together — customers, employees, leaders, and the marketplace — through elegant and helpful […]Read More.
March 31, 2015 BOSTON & MALMÖ, Sweden – What happens when you take the marketing industry’s business conventions and do exactly the opposite? Unconventional growth is the result, according to veteran marketer Sean Duffy. Duffy is CEO of Duffy Agency, a digital marketing firm specializing in helping companies grow internationally. The agency is launching a […]Read More.
5th March 2015 It is with a great deal of anticipation and excitement that OFyt and Bletchley Park announce the merger of their respective companies. “We’ve known each other as friends and been fans of each other as agencies for a long time,” says OFyt co-founder Gary Leih, “and after a few chats it […]Read More.