The Glenn Group Launches Sister Agency Focused on Gaming Clients: Wide Awake, Modern Marketing for Gaming Properties

Posted by Peter Gerritsen on Tuesday, January 20, 2015

Our Taan Worldwide member in Nevada is taking advantage of their vast experience in the gaming industry. Congratulations to The Glenn Group. Wide Awake should be a winning combination of their talents, insights, and capabilities that will deliver results for their clients. Here is the press release: Las Vegas – After 45 years of working […]

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Agency News

Black Friday – No Thanks

Posted by John McCallum on Friday, November 28, 2014

Black Friday might be a cultural phenomenon in North America but it means next to nothing to people in Europe. “I’m in danger of sounding like a Marxist, or at least a curmudgeon, but Black Friday doesn’t belong here….Today is simply Friday, the last one in November. It’s not black, white or rainbow coloured, just […]

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TAAN News

Scottish Independence Referendum; What’s it Got To Do With You?

Posted by John McCallum on Thursday, August 28, 2014

As countries go Scotland can’t claim to be a big one or in the grand scheme of things an important one, some people feel it can’t even claim to be a country at all. That might change in September. On September the 18th this year all the permanent residents of Scotland will have the opportunity […]

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TAAN News

Annual reviews and other managerial insights

Posted by Bob Goranson on Friday, June 27, 2014

“Annual performance reviews are one of the silliest inventions of mankind.”  Or so says David C. Baker, well-know marketing/ad agency consultant. 

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TAAN News

Media Buy Transparency – mind the gap

Posted by Peter Gerritsen on Tuesday, May 27, 2014

Here is a very interesting article in Ad Age http://adage.com/article/news/ana-concern-grows-media-transparency/293259/      It looks like some clients are going to start looking to review details of contracts, relationships, and usage of programmatic buying, and digital media trading desks to better understand how and where their media budgets are being spent.      They probably should […]

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InteractiveMedia