The information age explained (in 5 minutes)

Posted on Tuesday, March 10, 2009

Want some perspective on what the information age is all about? Check out this presentation. It was originally created as a power point presentation for high school faculty in 2006. Since then it has been tweeked and upgraded to its current form. More here.

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Advertising

TAAN News now on Twitter

Posted on Monday, March 9, 2009

We now have a TAAN Twitter account:

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TAAN News

Online Brochures You’ll Flip Over

Posted on Wednesday, March 4, 2009

No matter how ubiquitous the Web becomes, there will always be a need for brand communications materials to appear in the printed, tangible form. At Maricich, we’ve found that this is especially true in the healthcare, pharmaceutical and medical device categories, where brochures remain an important sales tool, and in hospitals, where printed newsletters remain a […]

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Interactive

New TAAN Member in Portugal

Posted on Monday, March 2, 2009

I am pleased to announce that MSTF Partners in Lisbon, Portugal is now a TAAN Member.

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TAAN News

“Watch What You Say” – by John Feldman

Posted on Tuesday, February 10, 2009

John Feldman, Partner at Reed Smith and TAAN’s esteemed legal counsel, wrote the following article that originally appeared January 30, 2009 in MediaWeek. Any marketer who uses testimonials or endorsements should take a few minutes to read it.

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Industry News