TAAN interview on Research In Creative podcast

Posted by Peter Gerritsen on Monday, July 9, 2012

 I had a fun time chatting with Keith Burtis at CarbonView last week. Keith asked me to participate in his Research In Creative podcast. We talked about the merits of independent agencies belonging to a global network. If you are interested, here is the link to the recording: http://www.carbonview.com/blog/bid/79625/Research-in-Creative-Podcast-with-Peter-Gerritsen-of-TAAN

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Newism – The Consumer demand for NEW is exploding

Posted by Peter Gerritsen on Monday, July 9, 2012

 New products, new tools, new apps, new, new, new….

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My Favorite Client

Posted by Bruce Cappelli on Tuesday, September 14, 2010

I got a note from a former client the other day; it was chock full of details about her recent remodeling project, her dogs, her parents’ on-going health challenges…in short, it was a chatty letter from an old friend.

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Unique Job Titles

Posted by Peter Gerritsen on Wednesday, October 28, 2009

 What are some of the unique, different, effective, interesting, valuable job titles used these days within the advertising agency structure? 

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STOP: Fun to Watch

Posted by Gregor Lof on Monday, June 29, 2009

A refreshing view on how a ‘great idea’ can change due to a few ‘minor’ comments of the client. THE reason why account managers should stay involved at all times of the process. Why the process should only take a limited amount of time. And why you should always ask the receptionist if she understands […]

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