CATEGORY: Advertising

 Viewpoint: Forget the Recession, This Is No Time to Ignore Changes to the Agency Business Model Article by Tim William, Ignition – Consulting Firm, for AdAge. http://adage.com/agencynews/article?article_id=140610

 ReedSmith, TAAN’s Legal Counsel, has published a comprehensive guide:"Network Interference – A Legal Guide to the Commercial Risks & Rewards of the Social Media Phenomenon"

 We need to pay better attention to what we are doing.

The dangers of not continually supporting your brand were brought home to me this week in an unusual fashion; the US attack on our beloved National Health Service (NHS).It’s funny but I hadn’t long finished reading Gordon Hochhalters piece on the problems some US brands face abroad when this story broke over here. From a […]

My brother in law told me a great story at the weekend.