TrendWatching and Taan Worldwide working together

We are proud to partner with the team at TrendWatching. They have demonstrated their innovation and smart thinking in delivering valuable insights for a long time. It will be great to have them supporting our members.


TrendWatching inspires meaningful innovation. Powered by a network of 3,000+ trend spotters globally and an in-house team of Trend Experts on five continents, TrendWatching has been delivering unrivalled, cross-industry insight into the key shifts in consumer behaviour – and uncovering profitable innovation opportunities arising from them – since 2002. Over 96% of the top 100 most valuable global brands use TrendWatching to discover game-changing opportunities and keep up to date with key shifts in consumer behaviour.


If you don’t already follow them, sign up now. You should also consider attending one of their excellent live seminars coming up in Singapore – August 18th, Sydney – August 27th, and New York – Sept 17th.  A small investment for the value you will get out on the day spent learning. Taan Members that plan to attend any of these events should contact HQ to secure your member discount.

Here is the link to the upcoming New York Live Event:

What to expect from TrendWatching’s New York Trend Seminar:

  • An in-depth preview of the latest, most game-changing, opportunity-rich trends & innovations out there that are reshaping YOUR customers’ expectations, regardless of which industry, market or demographic you serve – from LA to Lima, F&B to Finance.
  • All the methodology and tools you need to identify, adapt and apply these trends to your business in order to build truly meaningful, customer-centric brand, product and marketing strategies that truly resonate.
  • Hear from TrendWatching’s experts – who have given over 100+ keynotes globally and shared the stage with everyone from Seth Godin to Kofi Annan – plus leading professionals from industries ranging from tech to advertising. Guest speakers include:

Michell Zappa, Futurist & Technology Advisor, Envisioning Tech

Jody Turner, Founder, Culture of Future

Mark Uttley, Global Head of Marketing Insights & Analytics, Spotify

John Greene, Senior Partner and Chief Strategy Officer, Translation

This will be an event not to miss. Hope I see you there.


Taan Worldwide is proud to partner with TrendWatching.