Taan

Taan. Access to a world of marketing expertise.

Inspiring since 1936

Learn more »

Taan Worldwide - Global Insight with Local Market Access

We are one of the world's oldest, largest and most successful networks of carefully selected independent advertising & communications agencies. Today there are 51 member companies operating on every continent, in 32 countries and 67 cities worldwide.

Mission

We exist to enhance the intelligence, expertise, reach and effectiveness of the owners of our members.
Through:
  • Cooperative Learning
  • Expert Insight
  • Cultural Reach
  • Shared Capabilities

Leadership

  • Peter Gerritsen

    TAAN President

Resources

Our 51 member companies, along with our affiliated agencies and resources, offer un-paralleled access to world of communication experts. Delivering an ever growing network of expertise and market access.

Events - Where & What?

Our network is built on the concept that shared knowledge and intelligence creates powerful insight in addressing the goals of agencies and marketers throughout the world. We hold regular meetings (US, European and Global) each year, and we place a strong emphasis on our members participation at these events. Our meetings are packed with valuable insight, feature renowned speakers, discuss important topics, and they are a lot of fun. Come experience the value of our global organization. Join us on our next meeting!

This is No Time for Going it Alone

When was the last time you had an honest, revealing conversation with the head of another agency? Maybe never?

Taan’s uniqueness arises from the honest willingness of its members to openly share their personal experiences, expertise, ideas, best practices, specialties, financials, successes, failures and even their dreams.

Taan helps agency owners operate in less of a vacuum by revealing winning new business strategies, providing a sounding board for new ideas and directions, sharing hard operating data and fostering non-competitive, cooperative relationships with other independent agency peers.

TAAN World Post

News/Blog/Press from TAAN Agencies Around the World. Go to our blog »

Sean Duffy

Is It Time to Flip the Agency Model?

“I hope I have to pay you a fortune.” A client texted me this message recently in reaction to a campaign proposal. This client is participating in a pilot project my agency started last year. We wanted to see what would happen if we flipped the traditional agency business model. In recent months, that question has been answered several times over with reactions similar to his. The advertising agency business model is not something I’d ever given a lot of thought to until my friend Lee, one of Europe’s top corporate lawyers, asked me to explain it to him. I described how agencies pitched for business, ran projects, set prices, billed for their services, and how they were staffed. I saw ...

Resources

There are tools that can make your life easier and can offer you a competitive advantage when it comes to everyday business. We are constantly searching for the most innovative and reliable resources that bring added value to our industry. All tried and true. You can browse through the complete list here.

If there is any resource that you are successfully using in your agency, please feel free to refer it to us. We might put it on the list.

How can we help you?

If you would like to contact Taan Worldwide, please complete the following information, then click the “send” tab.