AdAge Article: MRI Identifies the Top 10 Most Engaging Ads

Posted by on Friday, October 9, 2009

http://adage.com/mediaworks/article?article_id=139488  Today’s AdAge article, written by Michael Galin at MRI Starch, has a link to a slide show of the top ads measured through the research organization’s criteria. It’s interesting to view the results. Not necessarily "creative" examples of excellence. In fact, these do not align to how I would rate as great creative. What […]

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Some Great Creative

Posted by on Wednesday, April 15, 2009

I have two items: 1. Thank you all for submitting your work to our first annual Global Titan creative awards. Looks like we have a lot for the judges to review. good luck to you all. We will be announcing the winners in Copenhagen on 2 May.

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Best Print Ads of 2008

Posted by on Tuesday, March 17, 2009

The Best Print Ads of 2008 MRI Starch Names Top 10 Ads Based on Engagement by Michal Galin, Advertising Age, 3/16/09 MRI Starch has developed an "engagement score" that was used to measure the best performing ads of last year. Click on the slide show within the article. The text attached to each of the […]

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Nice example of corporate flash-mobbing

Posted by on Thursday, March 12, 2009

T-Mobile Dance I don’t know if you have seen this commercial/event executed for T-Mobile in January in Liverpool. It is a commercial version of the phenom typically called Flash-Mobbing. Quite the production, but well executed. And, personally, it feels good to watch a few times. There are a few versions on YouTube, also a couple […]

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Some Creative Ideas to share

Posted by on Thursday, November 6, 2008

When I responded to Farley Day’s blog request below, it got me thinking about the multitude of sites that offer interesting perspectives and cool new “ideas” that are happening in the creative world.

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