I’ve already upload a new document in the resources folder. From Marketing Sherpa you’ll find out what they consider the top 5 case stories in mobile marketing during 2010. Maybe you don’t find them very creative, but they worked. It means that your creative teams should take a look before to start the process!!!
We’ve attended this morning a nice conference in Bucharest from an University professor from Romania specialized in mobile marketing. I thing her presentation will complement perfect the speach we enjoied today (ask Peter to obtain it!).